After last year’s mundane Celebrity Hijack, programmers are certainly taking a risk, in bringing back what many see as an ailing concept especially after the furore caused during its last outing.
This time round though there won’t be a Goody in sight, as Davina McCall returns to play host, as do the unnecessary army of spin off analysis shows Big Mouth and Little Brother.
In this year’s Celebrity (a term used loosely), Vorne Taylor (Mini-Me from Austin Powers films), Ulrika Johnson and Ben Adams (of boy band A1 fame) have all been tipped to enter the House.
But whoever does feel that their career can go no lower and choose to participate, producers will certainly be hoping that the contestants will be slightly less controversial than the last batch.